March2023

Welcome to the March Roundup! We hope you haven’t lost too much shut-eye since the Daylight Saving Time change last weekend. The good news is that spring has almost sprung! Let’s dive into what the Marcom Team has been working on.

Celebrating the Women of Westcor

March 8 marked International Women’s Day, and we celebrated the women of Westcor on social media. We joined our friends at Westcor International in honoring women around the world. Throughout the month of March, we are also sharing posts about female storytellers and leaders who have made history.

Check out our Women’s Day post over on LinkedIn, Facebook, Twitter, and Instagram.

Marketing Cloud

Our team has been using Salesforce Marketing Cloud as a resource to build relationships with potential new agents. With this innovative email marketing tool, we can create engaging and automated journeys to reach prospects, so they can take the next steps with Westcor and become an agent.

Take a look at the Marketing Cloud performance numbers for January and February 2023. We’ve seen some awesome results, especially with our average open rate of 44%. That surpasses the industry average of 28%, so we’re happy to see our emails are well received in those inboxes.

Top Gun Training

We’re back on the highway to the title zone, this time for Westcor’s webinar courses. We helped create the movie-inspired look for the Top Gun Training series. Make sure you share these announcements as we post them on social, so your agents know to sign up!

Social Media Sneak Peek

Woosh! Wham! Westcor! We’ve got a fun campaign planned for our socials in April. Have any guesses? Follow us online and stay tuned for cool content coming soon!

Meet the Team

Content Takes a Village!

Are you speaking at a conference sponsored by Westcor? Are you out golfing with our agents? Are you giving back to the community?

Please take a quick video or a few pictures and send them to us so we can share our story on social media. Let’s show everyone what Westcor is all about! Share any and all pictures that you think represent “The Westcor Way” with Jillian Argento at Jillian.Argento@wltic.com so that she can share them with our audience!

Where Can I Find It?

Looking for a logo? A letterhead? A PowerPoint presentation?
We’ve got you covered!

Check out the new MARCOM Resources Vault:

https://tinyurl.com/WLTIC-vault

Get the Goods

Did your office just close a big deal and now you want to shout it from the rooftops? Let’s get you a fun social media graphic to share! Do you need signage? Maybe an email graphic? Look no further!

Submit a Creative Request at
wltic.com/getcreative